Alexander graduated from the Faculty of Journalism of St. Petersburg State University in 2010. In the same year, he began his professional career at the Mikhailov & Partners PR-agency, where he launched then still new direction of SMM.

In 2011, he moved to the press service of the Moscow mayor's office, where it was required to organize work with the Internet community from scratch: both with bloggers and opinion leaders, and with his own pages on social networks.

From 2015 to 2020 - Director for Development and Strategic Partnership of the Odnoklassniki social network. He headed the direction of work with partners, initiated work with new sports and e-sports areas for the social network, as well as with content authors.

Since 2021 - Director for Development and Communications of the unified video platform Mail.ru Group.